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    CRM Systems in Industrial Companies

    CRM Systems in Industrial Companies contributes new knowledge on Customer Relationship Management (CRM) in the field of industrial marketing. Based on an in-depth case study, this book highlights the complexity and challenges in the development, implementation and use of CRM, revealing how truly challenging it is to extract value from CRM systems.

    Ketersediaan
    #
    Belum memasukkan lokasi Belum memasukkan lokasi
    30300
    Tersedia
    Informasi Detail
    Judul Seri
    -
    No. Panggil
    30300
    Penerbit
    : Springer.,
    Deskripsi Fisik
    249
    Bahasa
    ISBN/ISSN
    1137335661
    Klasifikasi
    -
    Tipe Isi
    -
    Tipe Media
    -
    Tipe Pembawa
    -
    Edisi
    -
    Subjek
    Intra- and Inter-Organizational Effects
    Info Detail Spesifik
    -
    Pernyataan Tanggungjawab
    Versi lain/terkait

    Tidak tersedia versi lain

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