CRM Systems in Industrial Companies contributes new knowledge on Customer Relationship Management (CRM) in..."> CRM Systems in Industrial Companies contributes new knowledge on Customer Relationship Management (CRM) in..."/>
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CRM Systems in Industrial Companies

CRM Systems in Industrial Companies contributes new knowledge on Customer Relationship Management (CRM) in the field of industrial marketing. Based on an in-depth case study, this book highlights the complexity and challenges in the development, implementation and use of CRM, revealing how truly challenging it is to extract value from CRM systems.

Ketersediaan
#
Belum memasukkan lokasi Belum memasukkan lokasi
30300
Tersedia
Informasi Detail
Judul Seri
-
No. Panggil
30300
Penerbit
: Springer.,
Deskripsi Fisik
249
Bahasa
ISBN/ISSN
1137335661
Klasifikasi
-
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
-
Edisi
-
Subjek
Intra- and Inter-Organizational Effects
Info Detail Spesifik
-
Pernyataan Tanggungjawab
Versi lain/terkait

Tidak tersedia versi lain

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