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Digital Marketing
Technology has forever changed the way that businesses engage with customers, and has changed the role of marketing significantly. Across 27 chapters, this textbook provides a complete introduction to the background of digital marketing, particularly the ways in which customers use digital media, and how technology can be used to fulfil the three ke…
- Edisi
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- ISBN/ISSN
- 178811535X
- Deskripsi Fisik
- 224
- Judul Seri
- -
- No. Panggil
- 36494
Commonsense Direct & Digital Marketing
Demonstrates how to plan and execute profitable direct marketing campaigns using the media of direct mail, internet marketing, copywriting and design.
- Edisi
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- ISBN/ISSN
- 9780749447601
- Deskripsi Fisik
- 452
- Judul Seri
- -
- No. Panggil
- 36493
Emarketing Excellence
Built around the CIM e-Marketing Award, this book addresses an important area of marketing. The core of the book is an established but flexible marketing model that makes sense of the issues that online and interactive techniques can create.
- Edisi
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- ISBN/ISSN
- 041553335X
- Deskripsi Fisik
- 642
- Judul Seri
- -
- No. Panggil
- 36492
Digital Marketing That Actually Works the Ultimate Guide
Digital Marketing That Actually Works is your roadmap to understanding and implementing digital marketing that gets results. This book takes you from digital marketing strategy to channels to tactics to tools to measurement to prioritization - giving you a strong foundation in how to use digital marketing to grow your business, brand or organization…
- Edisi
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- ISBN/ISSN
- 9780983028642
- Deskripsi Fisik
- 300
- Judul Seri
- -
- No. Panggil
- 36491
Digital Marketing For Dummies
Get digital with your brand today! Digital Marketing for Dummies has the tools you need to step into the digital world and bring your marketing process up to date. In this book, you’ll discover how digital tools can expand your brand’s reach and help you acquire new customers. Digital marketing is all about increasing audience engagement, and th…
- Edisi
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- ISBN/ISSN
- 1119660483
- Deskripsi Fisik
- 368
- Judul Seri
- -
- No. Panggil
- 36490
Digital Marketing Analytics
Distill 100%–Usable Max-Profit Knowledge from Your Digital Data. Do It Now! Why hasn’t all that data delivered a whopping competitive advantage? Because you’ve barely begun to use it, that’s why! Good news: neither have your competitors. It’s hard! But digital marketing analytics is 100% doable, it offers colossal opportunities, and all of…
- Edisi
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- ISBN/ISSN
- 0133150925
- Deskripsi Fisik
- 384
- Judul Seri
- -
- No. Panggil
- 36489
Understanding Digital Marketing
The world of digital media is changing at a phenomenal pace. Constantly evolving technologies are transforming not just how we access our information but how we interact and communicate with one another on a global scale. Understanding Digital Marketing is a practical, no-nonsense guide to web marketing, the rules of new media and researching the ne…
- Edisi
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- ISBN/ISSN
- 0749471034
- Deskripsi Fisik
- 432
- Judul Seri
- -
- No. Panggil
- 36488
Digital Marketing
Now in its sixth edition, 'Digital Marketing' provides comprehensive, practical guidance on how companies can get the most out of digital media and technology to meet their marketing goals.
- Edisi
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- ISBN/ISSN
- 9781292077611
- Deskripsi Fisik
- 728
- Judul Seri
- -
- No. Panggil
- 36487
Understanding Digital Marketing
A practical, no-nonsense guide to digital marketing, giving readers all the information they need to feel confident engaging consumers online and implementing digital campaigns.
- Edisi
- -
- ISBN/ISSN
- 9781789666014
- Deskripsi Fisik
- -
- Judul Seri
- -
- No. Panggil
- 36486
Digital Marketing
An unbiased, balanced guide to all aspects of digital marketing planning and strategy, from social media, mobile and VR marketing to objectives, metrics and analytics.
- Edisi
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- ISBN/ISSN
- 9781529742800
- Deskripsi Fisik
- 408
- Judul Seri
- -
- No. Panggil
- 36485
Karya Umum 
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Agama 
Ilmu-ilmu Sosial 
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Ilmu-ilmu Murni 
Ilmu-ilmu Terapan 
Kesenian, Hiburan, dan Olahraga 
Kesusastraan 
Geografi dan Sejarah