Manage Your Reputation | Universitas Islam Bunga Bangsa Cirebon

Pencarian berdasarkan :

SEMUA Pengarang Subjek ISBN/ISSN Pencarian Spesifik

Pencarian terakhir:

Text

Manage Your Reputation

Roger Haywood - Nama Orang;

* Reputation management has become a key issue for all business people. * First edition, published by McGraw-Hill as Managing your Reputation sold over 10,000 copies. * This new edition is packed with new case studies from around the world. * Most companies now believe that reputation impacts the bottom line. * Written by one of Europe's most senior and experienced practitioners. Reputation has a major impact on business performance. Management's remuneration, directors' fees, ethical issues, environmental accountability, employee relations, investor relations, customer care and fiduciary responsibility, all are now under the media spotlight. All organizations, whether in the public or private sector, must not only behave impeccably but also manage their public relations with intelligence and integrity if they are to safeguard their reputation. Here is clear, actionable guidance on how to plan and implement effective public relations programs. Bristling with real-life case studies and candid comment from top executives around the world, you'll find hands-on, practical advice on how to: avoid PR disasters, set PR objectives, win favorable media coverage, control costs, measure results, and recruit the right public relations people.

Ketersediaan

Belum memasukkan lokasi Belum memasukkan lokasi

36706

Tersedia

Informasi Detail

Judul Seri: -
No. Panggil: 36706
Penerbit: : Kogan Page Publishers., 2002
Deskripsi Fisik: 296
Bahasa
ISBN/ISSN: 9780749437947
Klasifikasi: -
Tipe Isi: -
Tipe Media: -
Tipe Pembawa: -
Edisi: -
Subjek: How to Plan Public Relations to Build & Protect th
Info Detail Spesifik: -
Pernyataan Tanggungjawab: -

Versi lain/terkait

Tidak tersedia versi lain

Lampiran Berkas

Tidak Ada Data

Komentar

Anda harus masuk sebelum memberikan komentar