This book highlights the latest research articles presented at the second Digital Marketing & eCommerce Co..."> This book highlights the latest research articles presented at the second Digital Marketing & eCommerce Co..."/>
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Advances in Digital Marketing and eCommerce

This book highlights the latest research articles presented at the second Digital Marketing & eCommerce Conference in June 2021. Papers include a diverse set of digital marketing and eCommerce-related topics such as user psychology and behavior in social commerce, influencer marketing in social commerce, social media monetization strategies, social commerce characteristics and their impact on user behavior, branding on social media, social media-based business models, user privacy and security protection on social media, social video marketing and commerce, among other topics.

Ketersediaan
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21719
Tersedia
Informasi Detail
Judul Seri
-
No. Panggil
21719
Penerbit
: Springer Nature.,
Deskripsi Fisik
336
Bahasa
ISBN/ISSN
3030765202
Klasifikasi
-
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
-
Edisi
-
Subjek
Second International Conference, 2021
Info Detail Spesifik
-
Pernyataan Tanggungjawab
Versi lain/terkait

Tidak tersedia versi lain

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