Just as today's economy is a mixture of old and new, similarly, marketing pattern is a hybrid of the tradi..."> Just as today's economy is a mixture of old and new, similarly, marketing pattern is a hybrid of the tradi..."/>
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An Empirical Study. Emerging Trends in E-Commerce

Just as today's economy is a mixture of old and new, similarly, marketing pattern is a hybrid of the traditional and the modern. The traditional marketing competencies have established their deep roots since the time immemorial, however, new technological competencies have also been absorbed in the market to add potential for growth. As 'trust' forms a background for the growth of e-Commerce, therefore, a field study has been conducted in order to explore the patterns of trust and security for consumers in 'e'-marketing.

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28957
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Judul Seri
-
No. Panggil
28957
Penerbit
: .,
Deskripsi Fisik
13
Bahasa
ISBN/ISSN
-
Klasifikasi
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Tipe Isi
-
Tipe Media
-
Tipe Pembawa
-
Edisi
-
Subjek
A Field Study to Evaluate Trust and Security Param
Info Detail Spesifik
-
Pernyataan Tanggungjawab
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