Specialists from business and academia present a meticulously researched, compelling examination of the ef..."> Specialists from business and academia present a meticulously researched, compelling examination of the ef..."/>
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Global E-commerce and Online Marketing

Specialists from business and academia present a meticulously researched, compelling examination of the effect that globalization, innovation, and relentless technological competition are having on the development of e-commerce and marketing. The editors offer practical managerial insights, important empirical findings, and new ways to comprehend the intricacies of the fast-morphing world of electronic business. The book's global perspective and cross disciplinary orientation will give marketing executives and their top level colleagues the framework they need to help their companies prosper.

Ketersediaan
#
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29560
Tersedia
Informasi Detail
Judul Seri
-
No. Panggil
29560
Penerbit
: Greenwood Publishing Group.,
Deskripsi Fisik
316
Bahasa
ISBN/ISSN
9781567204070
Klasifikasi
-
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
-
Edisi
-
Subjek
Watching the Evolution
Info Detail Spesifik
-
Pernyataan Tanggungjawab
Versi lain/terkait

Tidak tersedia versi lain

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