This book introduces students to major research processes and methods used in business research. The resea..."> This book introduces students to major research processes and methods used in business research. The resea..."/>
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Business Research Methodology

This book introduces students to major research processes and methods used in business research. The research process includes all steps in the research project beginning from the problem formulation, through research design, proposal, conducting the research, deriving conclusions, writing research report, and preparing and making presentation. The major research methods include risk assessment, statistics, sampling, hypothesis testing, surveys, and comparative analysis. It helps students develop solid knowledge and practical skills sufficient for conducting a research project from its initiation, through completion, and delivery. The author provides multiple examples as well as the questions and problems for self-testing and self-evaluation in each chapter. The book is structured to provide a smooth flow of understanding and learning the material along the learning curve and is concise enough to fit a one-semester course.

Ketersediaan
#
Belum memasukkan lokasi Belum memasukkan lokasi
31952
Tersedia
Informasi Detail
Judul Seri
-
No. Panggil
31952
Penerbit
: Springer.,
Deskripsi Fisik
518
Bahasa
ISBN/ISSN
9783030768560
Klasifikasi
-
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
-
Edisi
-
Subjek
Research Process and Methods
Info Detail Spesifik
-
Pernyataan Tanggungjawab
Versi lain/terkait

Tidak tersedia versi lain

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